The Current Autonomous Driving Software

The Development Landscape of Autonomous Driving Software in Asia

The autonomous driving software market in Asia is still in the developmental stage, with some countries, such as China and Taiwan, making significant advancements. Major players like Baidu and Turing Drive dominate the market in these regions. However, in many Southeast Asian countries, including Thailand, the autonomous driving software market remains largely underdeveloped, particularly in the B2B sector and commercial applications

In Thailand, autonomous driving software development is still primarily in the research phase, with collaborations like the one between Gen Serve and King Mongkut’s University of Technology Thonburi (KMUTT) focusing on technological research. However, there has not yet been widespread commercial adoption. Furthermore, there are currently no companies or partners actively offering SaaS (Software as a Service) solutions for autonomous driving systems in Thailand, highlighting a significant opportunity for future market entrants